Your logo and brand identity are often the first things a patient sees. A professional, consistent visual identity builds trust, communicates your expertise and makes your clinic memorable in a crowded market. An outdated or inconsistent look can make even the most credible providers seem less trustworthy.
In healthcare, branding is about more than design. It reflects your values, communicates your message and helps patients feel confident choosing you.
At Total Medical Design UK, we create logos and brand systems for consultants, specialists, dentists and allied health providers across the UK. Every design is tailored to your services, your patients and your long term goals.
Builds instant trust and credibility with patients
Creates consistency across websites, signage and stationery
Differentiates your clinic in a competitive market
Makes your practice memorable and professional
Strong healthcare branding requires creativity, strategy and clarity of purpose. Our process ensures that your logo and identity represent your clinic accurately and work across every platform.
We learn about your services, values and patient base so your brand reflects who you are and what you stand for.
We create logo concepts with complementary colour palettes and typography tailored to your specialty and audience.
You collaborate directly with our senior designer, Jeremy Pomeroy, through rounds of refinement until the chosen concept fits perfectly.
You receive a complete brand package with logo files in multiple formats, colour codes and typography guidelines for web, print, signage and social.
While branding is less regulated than advertising, designs are reviewed for professionalism, inclusivity and suitability for healthcare.
Logo design with up to four initial concepts
Colour palette with HEX, RGB and CMYK values
Typography for headings and body copy
Mini style guide with rules for logo, colour and type
Final logo files for web, print and signage
A polished logo reassures patients that your clinic is credible and focused on high quality care
A unified identity from website to brochures and business cards gives patients a seamless experience.
A strong visual identity helps you stand out and be remembered.
Your brand package scales across digital platforms, print, signage and AI driven search visibility.
Up to four initial logo concepts, three rounds of refinements, colour palette, typography recommendations and a mini style guide. Final logo files are supplied for web, print and signage. Optional add ons include stationery, referral pads and social kits.
Patients assess professionalism at a glance. A consistent identity reassures, communicates credibility and helps you stand out where trust is essential.
Yes. We can modernise while retaining familiar elements, simplify shapes, refresh colours and improve readability on screen and in print.
Yes. Business cards, appointment cards, referral pads, email signatures and more to match your identity.
Yes. You receive full ownership rights and source files for unrestricted use.
Yes. We avoid inappropriate imagery and misleading cues and align visuals with best practice for professional healthcare communication.
A strong logo and identity give your clinic a professional edge and inspire confidence.